Smart Fashion Day — A Global Fashion-Tech Event Series
Smart Fashion Day is an international series of technology-focused events co-organized by TechEmbassy and Smart Fashion Council, the series’ principal industry partner.
Held alongside the world’s leading Fashion Weeks, the events bring together fashion and luxury brands, retailers, technology companies, founders, investors and industry leaders.
The series focuses on technologies already reshaping how fashion products are designed, produced, marketed, sold and experienced.
Smart Fashion Day
Fashion, retail and technology in the same room.
Locations
Event Calendar and Global Fashion Week Locations
Smart Fashion Day follows the global fashion calendar, with events planned around key industry weeks in New York, London, Milan, Paris and Shanghai, as well as selected events such as Première Vision Paris.
Each edition responds to the priorities of its local market while remaining part of one connected international series. Together, the events link companies, communities and ideas across the world’s leading fashion capitals.
Confirmed editions, dates and cities are published in the current season calendar.
Co-organizer
Co-Organized with Smart Fashion Council
Smart Fashion Council is a global fashion-tech community working at the intersection of fashion, luxury, technology and emerging business models. It connects brands, innovators and industry stakeholders interested in the technologies shaping the future of the sector.
As co-organizer and principal industry partner, Smart Fashion Council contributes its sector expertise, international network and understanding of the global Fashion Week ecosystem.
Together, TechEmbassy and Smart Fashion Council develop the series agenda, engage relevant industry contributors and connect each edition with both local and international communities.
Topics
Technology Topics Across the Series
Smart Fashion Day explores technologies influencing the full fashion value chain.
The agenda covers artificial intelligence and automation, digital design and product development, retail technology, e-commerce and personalization, production and supply-chain management, traceability, digital product identity, sustainable technologies, customer experience and new investment and business models.
The focus of each edition is adapted to the city, the participating companies and the current priorities of the industry.
Audience
Who Attends Smart Fashion Day
Smart Fashion Day brings together representatives of fashion and luxury brands, retailers, e-commerce companies, technology providers, startups, investment firms, accelerators and professional fashion communities.
Participants include executives and specialists responsible for innovation, digital transformation, product development, retail, marketing, operations and investment.
The audience is curated to create relevant conversations between the companies developing new technologies, the organizations considering their adoption and the investors supporting their growth.
Formats
Event Formats
Depending on the city and programme focus, Smart Fashion Day may include industry panels, founder showcases, startup pitch competitions, investor feedback sessions, thematic roundtables and private networking.
The programme is designed to support direct dialogue between brands, technology companies, founders and investors. Alongside public discussions, each edition creates space for focused introductions, practical feedback and potential collaboration.
Selected events and participants also receive editorial coverage through the series’ media partnerships.
Startups
Fashion-Tech Startup Programme
Selected Smart Fashion Day editions include a dedicated programme for startups working across fashion, retail, e-commerce, design and consumer technology.
Chosen founders present their solutions to investors, industry experts and brand representatives. The format may include short pitches, jury questions, expert feedback and individual meetings.
For startups, the programme provides access to a relevant industry audience. For brands and investors, it offers an opportunity to discover new products, teams and technologies with potential for pilots, commercial partnerships or investment.
Value
Value for Brands, Technology Companies and Investors
For fashion brands and retailers, Smart Fashion Day provides a structured way to identify new technologies, meet founders and explore practical applications within their businesses.
Technology companies can present their expertise in the context of real fashion-industry challenges and build relationships with relevant decision-makers.
Investors and accelerators gain access to selected fashion-tech companies and can follow emerging solutions across different international markets.
The shared objective is to create practical connections between industry, technology and capital.
Partners
Partnerships Across One or Multiple Fashion Weeks
A company can partner with the full international series, a specific city, a programme topic or an individual event format.
A series-level partnership creates a consistent presence across several fashion markets and connects multiple activations through one international narrative. A city-level partnership provides a more focused opportunity to engage a particular market, audience or Fashion Week.
Partnership opportunities may include thought-leadership content, startup programmes, pitch competitions, private meetings, networking, editorial coverage and industry activations.
Contact
Become Part of Smart Fashion Day
We welcome collaboration with fashion and luxury brands, retailers, technology companies, investment firms, accelerators, industry associations, venues and media organizations.
Each partnership begins with a clear understanding of the company’s objectives: the markets where it wants to be present, the audience it needs to reach and the topics it is ready to lead.
Based on these priorities, the Smart Fashion Day team develops a relevant format for one event or for the wider international series.